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Allot releases World Cup Mobile Trends report
Results unexpected, YouTube sees dramatic 'next morning' spikes
Wed. July 28, 2010
by staff from releases, additional reporting by Chris Snow
Allot Communications Ltd. has released its new Allot MobileTrends World Cup Report. The report indicates that mobile broadband usage increased by 24% during the 2010 FIFA World Cup matches. Web browsing on mobile broadband experienced the sharpest growth with a 35% rise, while YouTube traffic rose significantly by 32% on post-match mornings.
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Too much of a good thing
Source: Samantha Bookman
Smartphone adoption by consumers has taken off like a bullet, accompanied by exponential increases in data usage that threaten to swamp wireless spectrum within months. Providers must find a way to meet demand – and fast.
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