The news coming out of the CTIA Wireless show this week stretches across every part of the wireless industry. From backhaul to mobile payments, there is always something happening in the booths and conference rooms at CTIA. Provided below is a glimpse into some of the news and information coming out of the show in the form of numbers.
Copper vs. Fiber
At TelecomEngine’s Mobile Backhaul conference on Tuesday Prakash Nagpal, director of solutions marketing at Actelis Networks, presented his argument for why copper isn’t going anywhere anytime soon. According to Nagpal there are still 1.2 billion copper lines around the world.
“Copper is not going anywhere in this economic downturn,” he said.
According to Nagpal, one U.S. operator spent $23 billion over a six year period to connect 15 million homes with fiber backhaul. The United States currently has 115 million homes. Nagpal believes that the money it would take to replace the remaining copper lines with fiber is just currently not available.
“I just don’t see that money,” says Nagpal. “Instead we should try to blur the lines between copper and fiber.”
OSS/BSS Real-time charging
On Tuesday, TelecomEngine spoke with Ericsson and Telcordia executives about OSS/BSS opportunities in the evolving telecom ecosystem. According to Jihad Hermes, vice president of strategic business development at Ericsson, one thing not talked about enough in OSS/BSS is real-time charging. By providing real-time charging carriers can fundamentally alter the relationship they have with the customer and provide a more personalized experience.
Through real-time charging carriers can integrate and create new services and get them quickly to market. Not only that, but carriers can monetize the customer experience by using real-time charging to offer promotions to customers.
For example, using real-time promotions, carriers can offer customers an upgrade in the quality of service for things like video downloads and quality. Ericsson quoted a study that found that in just 30 minutes, a carrier had 130 opportunities to present real-time promotions to customers. With an average take rate of 5%, this accounts for around $40 million over a year’s time in potential new revenue.
In his Keynote address on Tuesday, Philipp Humm, CEO of T-Mobile USA , gave listeners an insight into just how much data services have growth over the past five years. According to Humm, 146 times more data is being used today than five years ago. Not only is more data being used, but the data is being processed 100 times faster than it was five years ago. Humm said that 80% of new T-Mobile USA customers are buying smartphones, and of those new users 90% choose unlimited data plans. T-Mobile USA is currently the only U.S. operator still offering unlimited data plans, and according to Humm “intelligent unlimited data plans are the future.”
Mobile Payments security
Also during the Keynote, Dan Hesse, CEO of Sprint, spoke about trust and security in the mobile industry. Citing a survey done by the Reputation Institute, Hesse said that the mobile industry was ranked the lowest in terms of trust.
Trust and security is a critical component of mobile payments. According to Hesse, 57% of consumers find mobile payments to be safe and convenient, but 40% are still concerned with security and privacy threats.
With important and valuable information in the hands of telecom carriers, it is important that consumers regain that trust. According to Hesse, Sprint is going to have an outside firm verify if Sprint is providing the right level of privacy and security, especially when it comes to mobile payments .