For the first time, the world’s largest ICT show will now have a specific area within its massive fairgrounds dedicated to the use of connected devices, with themes including smart cities, connected homes, intelligent transportation, and, of course, machine-to-machine communications (M2M), under the title “Smart Infrastructure: All Things Connected”.
Bosch Software Innovations GmbH – Bosch’s software and systems house, a subsidiary of Robert Bosch GmbH, a leading global supplier of technology and services, from automotive technology to home appliances, earning over $50 billion in revenue and employing more than 300,000 people in 2011 – will display a wide array of technology for connected devices and associated services in CeBIT’s Hall 11. Bosch Software Innovations president Heinz Derenbach was recently quoted saying “connectivity has become a unifying theme, and CeBIT will allow us to put this on display, from our solutions for connected mobility and energy management up to industry solutions like predictive maintenance”.
A new “Connected” mega-pavilion will be placed nearby. Cornerstone clients that have already pledged participation include the M2M Zone, organizer of the largest events in the worldwide M2M sector, and the automotive telematics group ITS Germany, as well as CeBIT’s own showcase pavilions on Urban Solutions and Smart Homes.
CeBIT draws over 300,000 attendees to Hannover (Germany) every March, but this will be the first time that attendees will find these diverse industry themes all in one place. “Technology convergence means that it’s no longer easy to separate these diverse areas of application – people are connected wherever they are, and data can be used to improve the quality of life, whether it’s applied by cities, or companies that provide healthcare, energy, entertainment, or transportation,” says CeBIT VP Bernd Heinold.
Specifically, the new “Smart Infrastructure: All Things Connected” mega-pavilion will include different areas that are to be tied together by a conference center that offers content on M2M, telematics, and smart infrastructure, and a communal lounge, available to participants.
“I don’t see any reason why any large adopter of M2M technology wouldn’t want to participate in the new CeBIT mega-pavilion,” says Keith Kreisher, director of the M2M Zone, “and as far as we’re concerned, M2M solutions are the glue holding these application areas together.” M2M Zone participants worldwide include AT&T, Cinterion, Cisco, Deutsche Telekom, Huawei, Intel, Kore Telematics, Qualcomm, SAP, Telefonica O2, Telit, Verizon, and Vodafone.