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Telecom Italia Buys AOL Germany

EUR675 Million Offer Reaffirms New Strategy, Says Italian Incumbent

      

Telecom Italia has announced an agreement with Time Warner to buy its AOL Germany Internet access business for €675 million in cash.


For its money, Telecom Italia gets access to 3.2 million subscribers in Germany, including nearly two million broadband subscribers. AOL is to provide services and content to the Italian incumbent’s customers in Germany, made available via a jointly-branded web portal with Telecom Italia.

Riccardo Ruggiero, CEO of Telecom Italia, said in a statement: “This acquisition marks a further step in Telecom Italia’s strategy of broadband services and content delivery at an international level.”

But this, of course, is an entirely new strategy for Telecom Italia.

The Italian incumbent has had a tumultuous time in recent days following its statement last week that it intended to break up the group and sell its mobile division, Telecom Italia Mobile (TIM).

The sale of TIM is an embarrassing U-turn for Telecom Italia as only last year – because it saw the wind blowing towards fixed and mobile converged services – it reintegrated TIM back into the Group claiming that it could achieve better synergies and cost savings that way.

However, because TIM has debts of over €40 million, the decision to sell TIM was taken – something which the Italian government and Romano Prodi, the prime minister, have reportedly opposed on the grounds that TIM could fall into foreign hands.

Telecom Italia’s dispute with the government led to the resignation of Marco Tronchetti Provera, Telecom Italia’s chairman, last Friday.

As it stands at the moment, Telecom Italia has around nine million broadband subscribers in Europe with a presence in France and the Netherlands, as well as Germany and Italy.

Telecom Italia and Time Warner are expected to close the deal on AOL Germany within four to six months following regulatory approval.

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