Leveraging mobile analytics to optimize business processes

Mobile analytics moves operators from hindsight to foresight

Mobile messaging traffic continues to experience explosive growth and for this reason the wireless sector faces the specific challenge of staying on top of business imperatives in the face of a massive data volume. It is not only vital for mobile operators to gain insight into mobile messaging traffic to improve service quality, but also for companies looking to optimize their customer relationships. This article will explore the challenges mobile operators are facing and discuss how new analytics solutions work to help solve those issues.

Nokia slips from 1 to 3 in smartphone sales

Reuters

Apple (Cupertino, Calif., U.S.A.) and Samsung Electronics (Seoul, South Korea) ended Nokia's (Espoo, Finland) 15-year reign as the top seller of smartphones in the second quarter, researchers said on Friday.

Nokia has dominated the smartphone market ever since its 1996 launch of the Communicator model, but competition from Apple and Samsung, as well as a slump in its own sales sent it from first to third place in second quarter.

Sprint Nextel, LightSquared enter 15-year agreement for spectrum hosting

LightSquared (Reston, Va., U.S.A.), a wholesale-only integrated 4G-LTE wireless broadband and satellite network, and mobile operator Sprint Nextel (Overland Park, Kan., U.S.A.) announced on Thursday they have entered into a 15-year agreement that includes spectrum hosting and network services, 4G wholesale, and 3G roaming.

France Telecom seeks to sell Swiss business

Reuters

Mobile operator France Telecom (Paris, France) is putting its Swiss, Austrian and Portuguese units up for sale, which analysts say could raise as much as $2.9 billion. The announcement came as France Telecom announced second-quarter results just short of analysts' forecasts but stuck to its full-year targets.

AT&T, Verizon, Vodafone report Q2 financial results

Telecom operators have begun to announce results for the second quarter of 2011. Earnings varied in the second quarter of 2011, but many European telecom companies are predicted to struggle due to weaker markets. In the U.S., both Verizon and AT&T performed better than expected, but Verizon fell short on iPhone sales, lagging behind AT&T.

Vodafone

Vodafone Group PLC (London, England), who was predicted to outperform other European telecom providers, reported a Q2 data revenue growth of 24.5% year-on-year, to $2.1 billion in 2Q11.

Backhaul providers report Q2 Financial results

This month backhaul equipment providers began releasing financial results for the second quarters of 2011. Overall, most backhaul providers posted lower-than-expected results, with Calix being one of the only companies to make a profit this quarter. Generally, loss in revenue was unique to each company, with a slow market having a small contributing factor.

Calix

Orange, Google partner to bring SMS to Africa and Middle East

Orange (Paris, France) and Google (Mountain View, Calif., U.S.A.) on Wednesday announced a partnership that will use Orange’s Short Message Service (SMS) platform to bring Google’s services to African and Middle Eastern customers.

According to Orange, at the end of 2010, only 1.4% of the population in Africa and Middle East had access to broadband services, compared to 62.5% for mobile services. Orange has a total customer base of around 60 million customers across Africa.

Apple to see sharp rise in China sales

Reuters

Apple (Cupertino, Calif., U.S.A.) is set to exponentially grow its China business as the country's number one and number three telecom operators’ fight to finalize deals to sell iPhones in the world's largest mobile phone market, with more than 900 million subscribers.

China Unicom (Beijing, China) is the sole operator offering Apple's smartphones, but it is only a matter of time before the number one operator, China Mobile (Beijing, China), and number three, China Telecom (Beijing, China), follow suit, analysts said.

Five Italian telecom operators request spot in mobile frequency auction

Reuters

Five Italian telecom operators have submitted requests to participate in an auction of new fourth-generation mobile frequencies, Italy's industry ministry said on Wednesday.

All major Italian mobile phone operators, former monopoly Telecom Italia , Vodafone , Wind, 3 Italia, and the Linkem group showed interest, the ministry said.

Italy's government is banking on the auction to raise about $3.5 billion for its budget and forecasted that it could raise as much as $4.5 billion if all frequencies are sold.

Report: Malaysia one of most advanced telecom networks in developing world

On Wednesday research firm Research and Markets (Dublin, Ireland) announced a new report that provides an overview of the trends and developments in the telecommunications and digital media markets in Malaysia.

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