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Mobile & Wireless
M2M needs to shed its scrappy startup image
Yankee Group believes market consolidation could help drive new volumes, applications
by Sean Buckley
Click here to listen to the Audiocast
Steve Hilton, Vice President of Enterprise & SMB Research for Yankee Group, talks about how M2M market players will need to align with channel partners to create simplicity for vertical customers.
Hilton addresses the following questions in this Audiocast:
• In your research note, M2M Winners and Losers: It’s a Supply Chain Game, you theorized that "if you asked 20 people to define what M2M is, you would get 20 answers." Tell us about the state of the current M2M industry.
• Another trend you mentioned was supply chain consolidation. Supply chain management, as you point out, will play out with three dimensions: modem vendor consolidation, ASP consolidation and carrier connectivity. Can you talk about these three dimensions?
• Along with industry realignment, you argue that the M2M industry will need more channel empowerment. How can members of the M2M community achieve this?
• Momentum around M2M space seems to have been driven a number of fronts, including manufacturers, MVNOs and even traditional service providers. What, in your opinion, is driving increased momentum on M2M and what role do each of these segments play?
• Beyond the MVNO/aggregators, we are seeing increasing involvement from the traditional service provider community, e.g. AT&T, Sprint and Verizon Wireless. What role do you think the service providers will have in this M2M space?
• Let’s talk about smart meters, Advanced Metering Infrastructure (AMI) and Smart Grid. What’s driving that trend and what are the benefits to utilities and consumers?
Click here to listen to the Audiocast
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